Full color academic sealThe Academic Seal is the most formal representation of the Truett McConnell University (TMU) brand and should never be used in tangent with other brand elements as it possesses its own context and could be considered repetitive.  Its components symbolize our slogan, From the Very First Verse (Bible, Gen 1:1 and Veritas Immortalis) to the Very Last Tribe (globe, Matt 28:18-29). Use of the Academic Seal requires express permission by the Vice President of Academic Services. The Academic Seal is pre-approved for the following institutional communications:

  • President’s Office stationery
  • Diplomas and student notifications of academic distinctions
  • For SACSCOC (Southern Association of College’s and Schools Commission on Colleges) materials toward accreditation

If you would like to request the use of the Academic Seal, please submit the form below, or if appropriate, consider using one of the institutional, school or departmental logos on your communication.


The academic seal is available in full color (navy, gold and white), two color (navy and gold), and one color (navy, gold and white). It is important to select the logo color that provides the best contrast on the background provided. The office of Marketing and Communications (marcom@truett.edu) is available to provide guidance in application of the academic seal.


Full color academic seal

Full color

Navy and gold academic seal

Two color navy and gold

Navy academic seal

One color navy

Gold academic seal

One color gold

White academic seal

One color white

Request to download and use the Academic Seal

Once you have read and understand the guidelines above, please complete the TMU Asset Request. Someone will review your request and respond within two business days.